Moshe makes a point of telling the gathered people not to overlook things they aren’t keen on:

וְהָיָה עֵקֶב תִּשְׁמְעוּן, אֵת הַמִּשְׁפָּטִים הָאֵלֶּה, וּשְׁמַרְתֶּם וַעֲשִׂיתֶם, אֹתָם-וְשָׁמַר ה אֱלֹהֶיךָ לְךָ, אֶת-הַבְּרִית וְאֶת-הַחֶסֶד, אֲשֶׁר נִשְׁבַּע, לַאֲבֹתֶיךָ – When you finally listen (עֵקֶב) to the laws, observe and perform them; Hashem will safeguard you, and uphold the covenant sworn to your fathers. (7:12)

עֵקֶב is the word for “heel”; it denotes some definition of stepping. Keep the mitzvos that are neglected, and God safeguards you.

R’ Shlomo Farhi observes that the conclusion of that section evokes nearly identical imagery:

כָּל הַמָּקוֹם אֲשֶׁר תִּדְרֹךְ כַּף רַגְלְכֶם בּוֹ לָכֶם יִהְיֶה מִן הַמִּדְבָּר וְהַלְּבָנוֹן מִן הַנָּהָר נְהַר פְּרָת וְעַד הַיָּם הָאַחֲרוֹן יִהְיֶה גְּבֻלְכֶם. לֹא יִתְיַצֵּב אִישׁ בִּפְנֵיכֶם פַּחְדְּכֶם וּמוֹרַאֲכֶם יִתֵּן | יְהֹוָה אֱלֹהֵיכֶם עַל פְּנֵי כָל הָאָרֶץ אֲשֶׁר תִּדְרְכוּ בָהּ כַּאֲשֶׁר דִּבֶּר לָכֶם – Every place the soles of your feet tread will be yours… No man will rise up before you; the Lord will cast fear of you and the dread of you on the land upon which you tread… (11:24,25)

The conquest of Israel is through תִּדְרֹךְ כַּף רַגְלְכֶם. But that is not actually a method of acquisition at all. R’ Farhi teaches that the meaning here mirrors that of earlier. The beginning and end of the parsha denote the entirety of a journey – by understanding the true sanctity of what is “stepped on” – you become someone who treads carefully, and grows and acquires through his steps.

However – this is only true if we internalise the lesson of וְהָיָה עֵקֶב תִּשְׁמְעוּן. What if we don’t get it?

The very next sentence, the opening of the next section, addresses this:

רְאֵה אָנֹכִי נֹתֵן לִפְנֵיכֶם הַיּוֹם בְּרָכָה וּקְלָלָֽה – See how I place before you a blessing and a curse… (11:26)

רְאֵה – “Look; see! I need you to get this!”

The definition of the curse is not having the crystal clarity of the lesson. It would be impossible to sin, the way you don’t put your hand in a fire. It’s about perception; like associating a cigarette as death.

Through not following everyone else’s footsteps you blaze a trail of your own.